CURRENT STATE AND PROSPECTS OF DEVELOPMENT OF THE DOMESTIC FISH AND FISH PRODUCTS MARKET

Abstract

The purpose of the article is to analytically assess the current state and directions of development of the fish and fish products market in Ukraine. Production and consumption of fish and fish products is one of the important indicators of economic and social development. In Ukraine at this stage the level of production and hence consumption of fish and fish products is much lower global indices as analysis of major trends in the state and development of the fish is important. The theoretical and methodological basis of the research is a systematic approach to the study of economic and organizational aspects of fisheries development and scientific works of domestic and foreign scientists on the functioning of the market of fish and fish products. The information base of the study was the materials of the State Statistics Committee of Ukraine and Eurostat, the author’s personal research. In the process of research general scientific and economic methods were used: monographic method (in statement of a problem and definition of conclusions); calculation and design method (when determining the change in fish consumption depending on changes in its price and the real level of income). The study found that the level of fish consumption per capita in Ukraine is much lower than in developed countries. In terms of fish catch, Ukraine ranks 10th among European countries. Fishing has decreased significantly due to the significant wear and tear of the national fishing fleet, the irrational use of existing production facilities, and the annexation of Crimea. A significant share of supply in the market of fish and fish products is imports. The main factors influencing the volume of demand for fish and fish products – price and income level. As the fish market is import-dependent, the devaluation of the national currency leads to higher prices for fish and fish products. Improving the situation is possible by increasing the production and production of own fish products, improving the quality of aquaculture facilities; restoration of natural spawning grounds in fishery reservoirs; stimulating the promotion of domestic fish products on the domestic and foreign markets by expanding the range and improving quality.